Salesforce Unveils New Einstein Marketing and Commerce Innovations
Powering the Complete Customer Journey with Unified Data
San Francisco, May 29, 2024 –
Salesforce (NYSE: CRM) the global leader in customer relationship management (CRM) today announced results for its first quarter fiscal 2025 ended April 30. Salesforce launched new AI and data innovations in Sales Cloud including embedded AI assistant Copilot for Sales to empower every sales rep with real-time insights and guidance.
The latest innovations in Einstein Marketing and Commerce help businesses automate and personalize marketing and commerce experiences to drive growth. These innovations include:
- Einstein Marketing Hub: A new AI-powered marketing hub that unifies customer data and marketing automation to deliver personalized campaigns across channels.
- Einstein Commerce: A new AI-powered commerce platform that provides businesses with a unified view of their customers and their shopping behavior to deliver personalized shopping experiences.
- Einstein Analytics for Marketing and Commerce: New AI-powered analytics that help businesses understand the impact of their marketing and commerce campaigns and make better decisions.
"These new Einstein innovations are a game-changer for businesses," said Marc Benioff, Chairman and CEO of Salesforce. "With Einstein, businesses can now automate and personalize their marketing and commerce experiences to deliver unprecedented levels of customer satisfaction and drive growth."
Salesforce's Einstein Marketing and Commerce innovations are available now. For more information, visit https://www.salesforce.com/products/marketing-cloud/ and https://www.salesforce.com/products/commerce-cloud/.
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